{"product_id":"muscle-up-20k","title":"Muscle-Up 20kg","description":"\u003cdiv class=\"otQkpb\" aria-level=\"3\" role=\"heading\" data-animation-nesting=\"\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\" data-processed=\"true\" data-sae=\"\"\u003eWhy Choose\u003cstrong\u003e 'Muscle Up'. \u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Y3BBE\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAEIBhAA\" data-complete=\"true\" data-processed=\"true\" aria-owns=\"action-menu-parent-container\"\u003eUnlike standard soybean meal, \u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\" data-processed=\"true\"\u003eMuscle Up\u003c\/strong\u003e\u003cspan\u003e is GM FREE and \u003c\/span\u003eoffers a concentrated protein source with nearly\u003cspan\u003e \u003c\/span\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\" data-processed=\"true\"\u003e90% bioavailability\u003c\/strong\u003e, far exceeding the 50% absorption rate of standard hay or alfalfa. A powerhouse of\u003cspan\u003e \u003c\/span\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\" data-processed=\"true\"\u003ecomplete plant protein\u003c\/strong\u003e, uniquely suited for equine muscle development and general health. For horse owners, the high-heat extrusion process destroys trypsin inhibitors while increasing the digestibility of the amino acids by up to 30%.\u003cbr\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"otQkpb\" aria-level=\"3\" role=\"heading\" data-animation-nesting=\"\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\" data-processed=\"true\" data-sae=\"\"\u003e\u003cstrong\u003eKey Amino Acids \u0026amp; Equine Benefits\u003c\/strong\u003e\u003c\/div\u003e\n\u003cul class=\"KsbFXc U6u95\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-processed=\"true\" data-complete=\"true\"\u003e\n\u003cli class=\"dF3vjf\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAEIBRAA\" data-complete=\"true\" data-sae=\"\"\u003e\n\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eLysine\u003c\/strong\u003e: The most critical amino acid for horses. Without enough lysine, your horse cannot effectively use any other proteins in their diet.\u003c\/span\u003e\n\u003cul class=\"KsbFXc U6u95\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\n\u003cli class=\"dF3vjf\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAEIBRAB\" data-complete=\"true\" data-sae=\"\"\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eBenefit\u003c\/strong\u003e: Supports significant\u003cspan\u003e \u003c\/span\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003emuscle growth\u003c\/strong\u003e, topline development, and a robust immune system.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli class=\"dF3vjf\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAEIBRAC\" data-complete=\"true\" data-sae=\"\"\u003e\n\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eThreonine\u003c\/strong\u003e: Often the second most critical amino acid.\u003c\/span\u003e\n\u003cul class=\"KsbFXc U6u95\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\n\u003cli class=\"dF3vjf\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAEIBRAD\" data-complete=\"true\" data-sae=\"\"\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eBenefit\u003c\/strong\u003e: Vital for\u003cspan\u003e \u003c\/span\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003egut health\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eby building the protective mucin lining in the digestive tract. It also aids in tissue repair and muscle maintenance.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli class=\"dF3vjf\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAEIBRAE\" data-sae=\"\" data-complete=\"true\"\u003e\n\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eMethionine\u003c\/strong\u003e: A sulfur-bearing amino acid essential for structural integrity.\u003c\/span\u003e\n\u003cul class=\"KsbFXc U6u95\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\n\u003cli class=\"dF3vjf\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAEIBRAF\" data-sae=\"\" data-complete=\"true\"\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eBenefit\u003c\/strong\u003e: Crucial for building\u003cspan\u003e \u003c\/span\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003ekeratin\u003c\/strong\u003e, the primary protein in hooves and hair. It supports strong, crack-resistant hooves and a glossy, deep-shining coat.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli class=\"dF3vjf\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAEIBRAG\" data-complete=\"true\" data-processed=\"true\" data-sae=\"\"\u003e\n\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eLeucine, Isoleucine, \u0026amp; Valine (BCAAs)\u003c\/strong\u003e: Known as Branched-Chain Amino Acids.\u003c\/span\u003e\n\u003cul class=\"KsbFXc U6u95\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\n\u003cli class=\"dF3vjf\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAEIBRAH\" data-complete=\"true\" data-sae=\"\"\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eBenefit\u003c\/strong\u003e: These act as a direct energy source for muscles during intense work. They help\u003cspan\u003e \u003c\/span\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003ereduce muscle fatigue\u003c\/strong\u003e, speed up post-exercise recovery, and protect against muscle breakdown.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli class=\"dF3vjf\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAEIBRAI\" data-complete=\"true\" data-processed=\"true\" data-sae=\"\"\u003e\n\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eArginine\u003c\/strong\u003e:\u003c\/span\u003e\n\u003cul class=\"KsbFXc U6u95\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\n\u003cli class=\"dF3vjf\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAEIBRAJ\" data-complete=\"true\" data-sae=\"\"\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eBenefit\u003c\/strong\u003e: Improves\u003cspan\u003e \u003c\/span\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eblood circulation\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eby producing nitric oxide, which dilates blood vessels. This helps deliver more oxygen to hardworking muscles and supports faster healing of wounds or injuries.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli class=\"dF3vjf\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAEIBRAK\" data-complete=\"true\" data-processed=\"true\" data-sae=\"\"\u003e\n\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eTryptophan\u003c\/strong\u003e:\u003c\/span\u003e\n\u003cul class=\"KsbFXc U6u95\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\n\u003cli class=\"dF3vjf\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAEIBRAL\" data-complete=\"true\" data-sae=\"\"\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eBenefit\u003c\/strong\u003e: A precursor to serotonin, essential for regulating appetite and supporting a\u003cspan\u003e \u003c\/span\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003ebalanced nervous system\u003c\/strong\u003e.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli class=\"dF3vjf\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAEIBRAM\" data-complete=\"true\" data-processed=\"true\" data-sae=\"\"\u003e\n\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003ePhenylalanine\u003c\/strong\u003e:\u003c\/span\u003e\n\u003cul class=\"KsbFXc U6u95\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\n\u003cli class=\"dF3vjf\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAEIBRAN\" data-complete=\"true\" data-sae=\"\"\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eBenefit\u003c\/strong\u003e: Involved in the production of skin pigments and serves as a natural building block for neurotransmitters that manage\u003cspan\u003e \u003c\/span\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003epain and mood\u003c\/strong\u003e.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"Y3BBE\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAEIBhAA\" data-complete=\"true\" data-processed=\"true\" aria-owns=\"action-menu-parent-container\"\u003eSuggested feeding rate. Measurement 1 cup = 200g\u003cbr\u003eIntroduce into diet over 7 days. Split between am and pm feeds.\u003c\/div\u003e\n\u003ctable width=\"100%\" style=\"width: 100%; height: 97.969px;\"\u003e\n\u003ctbody\u003e\n\u003ctr style=\"height: 19.5938px;\"\u003e\n\u003ctd style=\"width: 26.1733%; height: 19.5938px;\"\u003eHorse weight\u003c\/td\u003e\n\u003ctd style=\"width: 22.4736%; height: 19.5938px;\"\u003e Maintenance\u003c\/td\u003e\n\u003ctd style=\"width: 50.6311%; height: 19.5938px;\"\u003eWeight gain, muscle recovery\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19.5938px;\"\u003e\n\u003ctd style=\"width: 26.1733%; height: 19.5938px;\"\u003e300 kg\u003c\/td\u003e\n\u003ctd style=\"width: 22.4736%; height: 19.5938px;\"\u003e60g\u003c\/td\u003e\n\u003ctd style=\"width: 50.6311%; height: 19.5938px;\"\u003e120g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19.5938px;\"\u003e\n\u003ctd style=\"width: 26.1733%; height: 19.5938px;\"\u003e400 kg\u003c\/td\u003e\n\u003ctd style=\"width: 22.4736%; height: 19.5938px;\"\u003e80g\u003c\/td\u003e\n\u003ctd style=\"width: 50.6311%; height: 19.5938px;\"\u003e160g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19.5938px;\"\u003e\n\u003ctd style=\"width: 26.1733%; height: 19.5938px;\"\u003e500 kg\u003c\/td\u003e\n\u003ctd style=\"width: 22.4736%; height: 19.5938px;\"\u003e100g\u003c\/td\u003e\n\u003ctd style=\"width: 50.6311%; height: 19.5938px;\"\u003e200g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19.5938px;\"\u003e\n\u003ctd style=\"width: 26.1733%; height: 19.5938px;\"\u003e600 kg\u003c\/td\u003e\n\u003ctd style=\"width: 22.4736%; height: 19.5938px;\"\u003e120g\u003c\/td\u003e\n\u003ctd style=\"width: 50.6311%; height: 19.5938px;\"\u003e240g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cbr\u003eTypical Product Analysis per kg DM\u003c\/strong\u003e\u003cbr\u003eCrude Protein 45%\u003cbr\u003eCrude Fat 8%\u003cbr\u003eDE Energy 12MJ\/kg  \u003cbr\u003eME 14.6MJ\/kg \u003cbr\u003eDry Matter 90.9%\u003cbr\u003eStarch 1%\u003cbr\u003eADF 6.9%\u003cbr\u003eADF 12%\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCompetition \u0026amp; Racing Safe\u003c\/strong\u003e\u003cbr\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eFree from FEI Prohibited Substances\u003cbr\u003e\u003c\/span\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eFree from Australian \u0026amp; New Zealand Rules of Racing banned substances\u003cbr\u003e\u003c\/span\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eNon-swabbing\u003cbr\u003e\u003c\/span\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eNo withholding period\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eSmall traces of extruded canola may be visible as a result of bagging process.\u003c\/span\u003e\u003c\/p\u003e","brand":"FEED CENTRAL","offers":[{"title":"Default Title","offer_id":51200883261741,"sku":"MUSB","price":69.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0749\/6712\/2221\/files\/Photoroom_20260331_093451.png?v=1774902915","url":"https:\/\/feedcentral.co.nz\/products\/muscle-up-20k","provider":"FEED CENTRAL","version":"1.0","type":"link"}